Brian RiemerCreative Director
Objective-first. AI-forward.

Toyota · Saatchi & Saatchi

Jan at the Front Desk

Built for 420+ Toyota dealers in 22 states.

Jan runs the front desk at a Toyota dealership. She's patient with customers who can't decide, polite to the ones who are a bit wacky, and she knows everything that's happening on the lot. After closing, she and her coworker Jim find out what the cars can really do. Bob Balaban directed.

TV and targeted video

RAV4 Cargo Space0:20
Camry Feature Jam1:02
Corolla Party0:30
Brochure Readings with Jan0:30
Big Not Big0:27
Rare Event0:30